What then, makes Formulate hair care so different? For starters, they are focused on bringing the chemist and consumer closer together when it comes to creating the perfect personal care products for every individual.
As of late, there has been a movement to switch to sulfate-free haircare products. This isn't by any means a recent movement - it's been ongoing for at least a few years. However, it's really picked up traction in recent years. It's nice to see just how much effort people are starting to put into knowing what exactly is going into their personal care products.