Haircare Holy Grails – The Ultimate 2022 Guide to Haircare

Hair care, in my mind, should always be simple. With the help of some amazing products. If there’s one thing about me that will always ring true - no matter the day, no matter the season - it’s that haircare is always a massive priority for me. I never quite feel like myself unless I’ve spent the time in the morning to ensure that my hair looks nice, healthy and put together. 
Wisconsin, USA
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New In

The Skincare I Swear By for Acne-Prone Skin

My goal for my skincare was to create a routine that was sustainable. The one thing I did not want was the 10,000 step routine that you'd lose your place in halfway through. Instead, I tried to simplify where I could - and I think my skin is much happier for it.
Minneapolis, MN
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On The Wishlist

A Chemist to Consumer Movement: Formulate Haircare

What then, makes Formulate hair care so different? For starters, they are focused on bringing the chemist and consumer closer together when it comes to creating the perfect personal care products for every individual.
Minneapolis, MN
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New In Beauty

Would you go Sulfate-Free?

As of late, there has been a movement to switch to sulfate-free haircare products. This isn't by any means a recent movement - it's been ongoing for at least a few years. However, it's really picked up traction in recent years. It's nice to see just how much effort people are starting to put into knowing what exactly is going into their personal care products.
Minneapolis, MN
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Designer Spotlight: We Norwegians

Global Beauty: Italian Romance

The sultry smoke that gripped me was present on runways like Prada, Dolce & Gabbana and Giorgio Armani. Each designer put their own spin on a classic, sexy look and made it wearable for nearly any occasion.
Minneapolis, MN
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The Best Boots for Winter


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